PRESS & AWARDS
Buzzfeed; ELLE; Glamour; Huffington Post; My Daily UK; Refinery29
I had this idea one week before the infamous Valentine’s Day, when my newsfeed was flooded with sweet memes of Ryan Gosling.
I contacted a programer and in a couple of days, the site was up and running. The site was so successful globally that it crashed several times. In the end, it produced tens of thousands of photos of Ryan Gosling kissing women, men, dogs, cats, and also NSFW content. Where “W” stands for “World”.
The results were not too shy: almost 150k pics uploaded in one day. Over 100 press articles worldwide. The man Ryan Gosling mentioned the stunt on-air on Virgin Radio Canada (he said he found it “funny”)